Referrals, Google, social, yard signs. Almost every kind of remodeling marketing ends the same way: someone looks you up. Here's where your website fits, and where I'd start.
There's a lot of SEO advice out there, and most of it isn't written for a remodeling company with a crew and a full schedule. This is the short list that helps you show up in local search, in the order I'd tackle it.
I looked at 78 remodeler websites this fall. Most of these companies do beautiful work, and their websites were quietly costing them leads anyway. These are the three things that kept showing up.
Social media won't book many remodeling jobs on its own, but it's the credibility check homeowners run before they call. What to post, where, and how often, without turning it into a second job.
Branding and conversion design, pulled apart on real builder and remodeler sites, and why the best contractor websites need both.
.png)
%201%20(1).png){kind=small}
